• Develop a marketing communications plan including strategy, goals, budget, and tactics
• Develop media relations strategy, seeking high-level placements in print, broadcast, and online media
• Coordinate all public relations activities
• Direct social media team to engage audiences across traditional and new media
• Leverage existing media relationships and cultivate new contacts within business and industry media
• Manage media inquiries and interview requests
• Create content for press releases, byline articles, and keynote presentations
• Monitor, analyze, and communicate PR results on a quarterly basis
• Evaluate opportunities for partnerships, sponsorships, and advertising on an ongoing basis.
• Build relationships with thought leaders to grow industry awareness
• Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Job Details

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