» Regional Digital Optimization Specialist – UX design/ Graphics | IKEA | Service Office | Dubai – Al Futtaim Group Lates Job In Dubai UAE

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Regional Digital Optimization Specialist – UX design/ Graphics | IKEA | Service Office | Dubai – Al Futtaim Group Lates Job In Dubai UAE

Dubai
www.pkjobs.com.pk

Regional Digital Optimization Specialist – UX design/ Graphics | IKEA | Service Office | Dubai – Al Futtaim Group Lates Job In Dubai UAE


About the Role

You are responsible to establish the IKEA brand as the preferapply-d choice in home furnishing products and solutions that create a better everyday life for the many people, thereby reaching the IKEA business objectives. This shall occur by:

  • Stimulating home furnishing interest in each local market
  • Securing a strong brand and competitive position in each local market
  • Driving traffic to the IKEA store and IKEA website by attracting new and more visitors to visit more often, and throughout their life stages.

 

Key Specific Accountabilities:

  • Combine creativity, story-telling, to develop, create and produce clear and simple communication with a strong visual impact for the digital platforms, that engages customers and enhance the IKEA online experience.
  • Generate ideas and contributes to the development of new online communication concepts together with the assignor and the rest of the digital team.
  • Create and produce new visual graphic elements to visualize ideas, storyboards, and concepts.
  • Produce high-quality artwork by combining text, copy, images, and illustrations, both template and non-template based, following assignment guidelines and directives from concern teams.
  • Develop and maintain good relations and excellent collaboration with all team members and stakeholders, within and outside IKEA Communication.
  • Stay on top of all trends, apply the changes on the digital platform as per the Customer needs, and IKEA positioning and communication strategies, and maintain best practices.
  • Ensure a consistent and positive IKEA customer experience on the digital platforms in terms of UI and graphics.
  • Together with eCommerce, web, and other marketing colleagues search for areas of improvement to optimize the UI and digital graphics.
  • Basic knowledge of analytics continuously to optimize the online content with the commerciality of the IKEA online platforms.
  • Good knowledge of different growth management and personalized platforms which can support increase online conversion, and user’s engagement.
  • Understanding and capacity to translate the commercial priorities into an actionable plan.
  • Strong experience in Adobe Photoshop, XD, Illustrator .
  • Good experience of growth management tools.
  • Google Analytics knowledge to gain channels inside to take action through digital content.
  • Contribution to the purpose of the function:

      – Responsibilities Percentage

      – UX / Graphics / Design – 60%

      – Marketing / Communication – 10%

      – Content management – 10%

      – Analytics, conversion – 5%

      – Commercial knowledge – 10%

      – Tools knowledge of different growth management platforms which could help to increase the online conversion – 5%

Job Details

Posted Date:2021-08-22
Job Location:Dubai, United Arab Emirates
Job Role:Information Technology
Company Industry:Accounting

Preferapply-d Candidate

Career Level:Mid Career

Apply Now


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