·         Working closely with senior management to develop a strategy for integrated media campaigns.

·         Assisting digital and social media, public relations, and creative teams to select the appropriate media for their projects across different media platforms.

·         Scheduling placement of content on digital media platforms.

·         Improving the brand's awareness using digital media channels such as Youtube, Instagram, and Facebook.

·         Creating content for digital media platforms according to platform guidelines.

·         Writing content for search engine optimization.

·         Ensuring brand consistency across all digital media channels.

·         Keeping the online media library up-to-date.

·         Monitoring impact and return on investment of digital marketing campaigns.

·         Remaining up-to-date with the latest digital media trends and design technology available.

Digital Media Specialist