A leading online brand in the Middle East is looking to hire a Marketing Director whose responsibility is to:

1. Develop and align customer experiences at all touchpoints (Website / mobile app / email / social media / regular media)
2. Execute integrated programs for the entire user journey. Engage users prior to their landing on the site, after their landing, and throughout their life journey
3. Manage partners, influencers, and communities
4. Develop more adaptive marketing approaches
5. Implement lead to engagement and revenue management processes that attract and nurture demand
6. Support sales with account-based insights
7. Align marketing metrics directly with business metrics
8. Generate thought leadership to drive brand differentiation
9. Use customer insight to create a customer-obsessed culture
10. Be involved in Product reviews and strategies
11. Overall setting of
    

    1. Marketing strategy
       

       1. Voice
       2. Content
       3. Mediums
       4. Investment

12. Lead
    

    1. Digital marketing
       

       1. Paid
       2. Unpaid

    2. Partnerships
       

       1. Barters
       2. Affiliates

    3. Content production / distribution
    4. Viral campaigns
    5. Site content

Job Details

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