About the role

You are responsible for securing that the graphic standards that are implemented in the IKEA store are in line with the IKEA manuals.

Key Specific Accountabilities

Operational

• Install IKEA Trade Name & Word mark are probably projected and strictly observed as set out in the IKEA Trade Mark Manual and Company Policy document.
• Plan and execute a high level of Graphic solutions by communicating IKEA product features and solutions in all in-store areas.
• Daily and weekly checks made on implementation and application of graphic displays to ensure consist standards and translations are correct (in line with IKEA visual identity. IKEA Trademark and IKEA pricing as described in the IKEA Manual).
• Work with Sales and in store logistics by following the work brief process in planning and implementing graphic solutions to support the stores set sales targets and activity calendar.
• Implement graphic communication (notice board, usage of IKEA furnishing in Offices, signage & Posters) to all sales support areas and non-customers areas in order to maintain the store in accordance to IKEA standards, so that the perception of visitors to those areas is as strong as in the store

Commercial

• Plan and execute any changes to graphic solutions as directed from first GD within the store so that they are in keeping with the store’s current commercial calendar and activities.
• Develop a deep understanding and knowledge of Graphic Com-In related to IKEA manuals, proven ideas and guidelines (continual usages of toolbox for updates from IKEA Sweden) as set out by IKEA System B.V. in order to improve own skill base and competence (use yearly improvement plan set by Com-In Manager)
• Obtain a knowledge of our competitor’s activities, the local market and our customers (communication, marketing adverts and trends in graphic materials) in order to develop awareness of Ikea Customers with the store.

Job Details

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